Packerland Websites created this handy tool to determine the effectiveness of your website. Take a few moments to answer these 10 questions about the key elements of a website.
Your score is: __
I often get asked the question: How long does it take for my website to rank on a search result page? What the client really wants to know is, When will I begin seeing results? Unfortunately, there’s no solid answer. According to Google, it takes roughly three to six months, but the time depends on a number of factors. Ask yourself these questions:
Search Engine Optimization, abbreviated SEO, is a way to rank higher on a Google search or another search engine list. It all boils down to three factors: onsite SEO, offsite SEO, and the website’s relationship with Google.
On-page SEO refers to the writing and images on a website’s pages, plus descriptions and tags added by the designer. If you have a business page, consider using specific keywords that are associated with your industry and location. Visitors surfing the Web will locate your website more easily.
Off-site SEO refers to indicators outside your website that affect your ranking. A backlink is one example. Backlinks provide an online path for visitors to find your webpage. When you publish an article, video, or company update on your site, consider ways to cross-promote. For example, post the URL on Facebook, Instagram, or LinkedIn. The audience can follow the link to your webpage. Backlinks represent a vote of confidence. One site affirms it’s worthwhile to link to content from another site. This positively affects a site’s ranking position on search engine result pages.
I like to tell people to make friends with Google. We can help you (or you can) create a business profile in Google My Business and appear on a Google Map. Verify your business name, address, and phone number to educate Google and other search engines about your products, services, and location. Your website educates a human audience about the benefits of working with you. Additionally, it educates Google and other search engines to attract visitors to your website.
To learn more about ranking, design, and SEO services available through Packerland Websites, email Bill@PakerlandWebsites or call 920-826-5601
Have you thought about your website lately? Too many people build a website and forget about it. As a result, they’re not achieving their top marketing goals. Consider this: A well-developed website is the only marketing tool working 24/7. Additionally, a website is often the first impression for potential customers. Therefore, it’s smart to make your website work more effectively.
If you’re a Packerland Websites client, you already have a great website. Your website is attractive, mobile responsive, and secure. Now it’s time to put your website to work. How can you help your website rank higher organically in searches? The answer is SEO, Search Engine Optimization. SEO strategies make some business owners’ eyes glaze over, so we’ll get to the point.
Essentially, SEO makes your website perform better. Consider the two types of SEO: on-site and off-site. If Packerland Websites built your website, the onsite SEO is already in great shape. We build websites with SEO-focused content, navigation, and design elements. Next, we add site maps and META tags to describe the website to search engines. In contrast to on-site SEO strategies, off-site SEO strategies affect how the Internet views the “health” of your website.
Off-site SEO is affected by:
So, how well is your website working for you? How healthy is your Internet presence? Check out our free online business scanner to see how your business appears on over 50 primary directories on the Internet. Then, take the next step and call Bill at 920-826-5601 for a free SEO consultation. Above all, Packerland Websites is an SEO specialist you can trust. We’ll help you develop the successful SEO strategies you need to rank higher in Google searches and get found online.
So, you spent weeks finding a web builder, devising a sitemap and wireframes, writing content, and selecting photographs and graphics for your website. After spending the time and energy designing a brand new website, you ask yourself, “How long does it take for my website to rank?” The correct question is, “When do I begin seeing results?”
Unfortunately, the answer depends on a number of factors which determine your immediate placement on Google search. Ask yourself these questions: “How long has my website existed?” “Has a Search Engine Optimization (SEO) been done previously?”
SEO boils down to three factors:
On-page factors refer to the unique content, headings, subheadings, titles, descriptions, and tags on a website. Review our blog and content page for ways to add depth to your website.
If you have a business page, consider specific keywords when registering it on search engines like Google, Bing, and Yahoo. For example, if you own a coffee house that also sells cookies, donuts and bakery, you want to rank for keywords such as coffee and bakery. You can write blogs that share coffee brewing techniques and recipes for baking.
When writing quality content, include keywords that reflect a solid conversational tone with no keyword stuffing. Keyword stuffing refers to a technique of cramming and overusing keywords throughout the text to influence the website’s ranking.
Off-page factors refer to backlinks that link to other social media sites. These backlinks offer an easy online path for visitors to find your business, but be cautious. Some backlinks connect visitors to disreputable sites containing annoying ads with spam and ransomware that harms the overall health of your webpage.
Results depend on your website’s reputation with Google, and reputation depends on how the website behaves and what attracts consumers and audiences. The use of Google’s maps, database, analytics, search console tools, and other products educates the search engine giant to identify your site, thereby possibly enhancing the overall promptness of your webpage’s placement.
With the use of our free scanner, SEO Elves will determine how your website stands on the internet in terms of business listings. Once you enter in your business name, address, and phone number, the elves will work their magic. Instantly, you will see whether or not your business information is listed on internet directories like Google, Yelp, Bing, and many more. This is a great way to evaluate your online presence.
SEO Elves also provides an internet health checkup, where our experts analyze seven detailed on-site SEO factors and five off-site SEO factors to improve areas that impact the ranking. View our product and service packages to determine what meets your business needs.
About Us: SEO Elves helps companies amplify their online presence by attracting visitors to their clients’ websites. Get found on the internet with the Elves’ Search Engine Optimization techniques. Based in Green Bay, Wisconsin, SEO Elves offers SEO packages, an Internet Health Check-Up, Social Media Marketing, and Blog/Content Writing. Call us at 920-639-5609.
Writing quality content on web pages and blogs helps to improve Search Engine Optimization. Here are some tips to consider when writing for your company’s website.
To learn more about how to write quality digital content, read our Blog & Content Marketing page. SEO Elves offers monthly blogging packages at reasonable prices.
About Us: SEO Elves helps companies amplify their online presence by attracting visitors to their clients’ websites. Get found on the internet with the Elves’ Search Engine Optimization techniques. Based in Green Bay, Wisconsin, SEO Elves offers SEO packages, an Internet Health Check-Up, Social Media Marketing, and Blog/Content Writing. Call us at 920-639-5609.
“The objective is not to “make your links appear natural”, the objective is that your links are natural.”
Matt Cutts
See https://www.mattcutts.com/blog/affordable-link-building-service/
I received a call from (608) 719-4895 in Stoughton WI. It was not a number I recognized, but I answered the call. A recorded message stated:
“You have not updated your free Google listing. Please press 1 if you are interested in doing so.” I was interested in doing so for a couple reasons. I provide search engine optimization (SEO) services, including directory listing management, not only for Google, but also for an additional 60 other directories. All of the listings are claimed and verified. The data is up-to-date, identical across all directories and creates an incoming link back to them.
Even if I am only building a website for a client and not providing SEO services, I will create or claim the Google pages for my customers. By creating or claiming a Google listing, I help customers rank higher on listings, and I help them avoid calls like these.
So, in the interest of hearing what the caller had to say, I played along. I pressed 1 to speak to a representative.
The person answered and asked:
Is your business Packerland Websites?
That is correct
Are you located in Green Bay?
Yes, I am
Are you at Zip Code 54303?
Yes, I am
– Long Pause
Your listing is up to date- Hung up on me
Obviously, the robot call did not check to see if I was up-to-date before dialing my phone number.
Often, these callers may claim to be from Google. If they do this, ask them directly if they work for Google. They will most likely give you the run-around.
Unfortunately, they prey on business owners that are great with their business, but maybe not as tech savvy as they could be. That is why many are using my services.
I get regular emails from customers double checking if the calls and emails they receive are legitimately something to be concerned about. That is OK. Most of the time I confirm that customers are being spammed and/or solicited, and it’s not legit.
Do yourself a favor and have a good relationship with your website developer. We work with this stuff all the time. Make sure your Google listing is up-to-date, and you can confidently hang up on these solicitors and delete these types of suspicious emails. Contact Packerland Websites today for help with your business’ directory listings.
Want to know how your business appears on the Internet? Scan your business for free!
SEO reality sometimes gets lost when it is coming from telemarketers and fast talking salespeople. Add on top the lack of knowledge and confusion and finding a good SEO person feels like a gamble.
With people not really knowing what they are buying many people can set their own price. Some places charge up to $300 just to tell you what is broke. I like to use actions instead of words. I rather go into a meeting with a written analysis of on-site SEO as well as off-site SEO and why I believe the strategy will have an impact.
Real SEO efforts are like grains of sand on a scale adding weight. Because search engines guard exactly how they rank it can be difficult knowing exactly how much effort or time it will take. The moment someone guarantees page 1 rankings without paid advertising, a red flag should immediately jump out. Just ask Google.
Confusion is sometimes created with acronyms used by Internet techys, especially when terms are similar. For example; SEO, search engine optimization means to rank organically (laymen’s terms for natural or unpaid ranking obtained through strategy). SEM, search engine marketing means buying adds to advertise on Internet pages.
Although I do both, the long term SEO strategy and goal is to make it easier for someone to find you versus you searching and paying for them (as in one click at a time).
Not everyone may find this stuff as super cool and interesting as maybe I do. It is like a gaming strategy creating the most opportune chance to be successful along with the reward of watching a site rise higher in standings which will result in greater success.
• Do nothing (yes deciding to do nothing is still a decision)
• Do it yourself
• Use someone else
• Hire me
It is really that simple. What does it cost you to look?
I am sometimes asked what it takes for a website to be Number 1 on Google’s first page of its SERPs (Search Engine Results Pages). More often, you hear the question, “Why am I not ranking Number 1 for the search term I want?” For this discussion, I am going to focus on Google as our search engine.
For starters, unless you are only one of 10 websites that fit a unique search, you won’t be Number 1. A person needs to keep in mind that the broader a search becomes the less likely you are to appear in the SERPs. The real question is, “How can I get increase my odds of getting to Number 1?” Everyone wants to get found online. They want to attract visitors to their websites and convert these visitor to customers.
Let’s focus on off site SEO. This type of SEO involves the elements not showing up on the website itself.
Even if you have a good website loaded with a good quantity of unique content and strong keyword usage, there are still additional elements to consider off site.
Search engines employ secret algorithms for ranking search results. Although content is king, other elements are involved.
Some of these off site elements are:
Building a website, then simply expecting visitors to come to the site, is not always realistic. Often times, websites will rank great depending upon their on-site SEO and quality of unique content. But if you want to be No. 1, chances are you will need to do off-site SEO as well.
We wanted to inform you that the basic version of the MapQuest Local Business Center (LBC) is shutting down. As of January 31, 2014, you will no longer be able to access your listings account within the basic version of the LBC.
What does this mean for businesses? Well, life may have gotten a bit more complicated. On the other hand, it may have you reviewing how you appear on the Internet. Packerland Websites provides services to see that you are listed properly along with valuable and legitimate incoming links to your business.
There are fifty key directories you want to be listed on and listed accurately. Many do give listings for free and often times they may or may not be accurate. They also give you a NAP. This is not sleepy time. It is you name, address and phone number only.
Good SEO had many of us going in and claiming business listing to give more information by hand. This is time consuming, dull, loaded with future junk mail and it may be inputted the best it can be.
Would you like to know how your business appears? Great, I have the tool for you on my website at Packerland’s Online Business Scan Page in which you can use my online business scanner to check.
Making sure you are listed on directories and listed properly is good SEO. We not only help with this, but we can add in images, videos, categories, decryptions offers and much more. Plus, when we set it up, your listing is a power listing, which ranks and is found quicker than the free non powered NAP listings.
I expect other directory sites will be going this route as well. Things are Free for only so long. It is my business to help your business gets found. So, get it done by January 31 or contact me and see how I can help your presence out on the Internet.
