Shift the vacuum into overdrive! Spring is the time to wash the windows, scrub the rugs, mop the floors, and straighten up the clutter. Spring is a time of new beginnings, and there’s something extremely satisfying about deep cleaning your house to welcome the warm days of April and May. A thorough spring cleaning removes the dust and cobwebs in your home. Your website has cobwebs that need attention as well. The team at Packerland Websites offers these spring cleaning tips to keep your website sparkling.
Dust Off the Welcome Mat
Your website is a virtual welcome mat to visitors, and you want to make a good first impression. So, website content should show visitors who you are, what you do, and why. Websites aren’t just selling tools, they’re recruiting tools, also. A website that shows a welcoming corporate culture will be more appealing to potential employees. Unlock the Power of Google Jobs.
Clear the Clutter
A well-organized website is inviting and easy to navigate. Visitors won’t be overwhelmed by clutter, and they won’t be frustrated when they can’t find what they’re looking for. Take a fresh look at your website, and make sure it’s organized to your target audience. Website Navigation: A Maze or a Seamless Experience?
Freshen Up
Give your computer a fresh start this spring with these three steps. First, clear your cache, where your browser stores data. Clearing your cache regularly helps websites load correctly and display their most recent version. Second, reboot your computer on a regular basis to keep it running smoothly. Third, check for updates. The software updates will implement new features and security patches for your computer, keeping it up-to-date and protecting against cyberattacks. Did you know that Microsoft will end support of Windows 10 on Oct. 14, 2025? Now’s a good time to check if your current Windows 10 PC is eligible to upgrade to Windows 11. How to Prepare for Windows 10 End of Support by Moving to Windows 11 Today.
Clean the Windows
You can see everything more clearly by cleaning the windows in your home. Likewise, you put your brand into better focus by creating brand guidelines. Brand guidelines help establish a company’s identity by ensuring that colors, logos, fonts, and images are consistent. The guidelines also showcase your company’s mission and vision. They put your brand into focus.
Out With the Old
While you are spring cleaning, take a close look at your furniture, fixtures, and household goods. Maybe it’s time to update. Over time, a website collects outdated graphics and written content. So, show your brand in its best light by editing and updating the written content, images, and other content. Up-to-date content helps websites remain competitive as customer preferences change. Make sure your content is readable and written specifically for your target audience. Additionally, your Calls to Action need to be clear and convincing. Grammar Queen’s Guide to Website Editing.
In With the New
Brighten up the house with spring art and decorations, and brighten your company outlook with lively, dynamic marketing strategies. Spring gives you a fresh start, so now’s the time to freshen up your social media platforms, blog, email campaigns, and Search Engine Optimization. Effective marketing strategies will keep your company top-of-mind when your target audience needs your products and services. What is SEO?
Spring Cleaning
Spring cleaning comes around just once a year, and that’s a relief! A deep clean definitely takes time and effort, but the results are worth it because your home looks its best. You don’t want your houseguests to see a messy house. Likewise, you don’t want your website visitors to see a messy, out-of-date website. Beyond the practical benefits, spring cleaning also gives you a sense of accomplishment, organization, and control. So, give your website a fresh start this spring and enjoy the results. Need a hand? We are spring cleaning experts, ready to make your website sparkle again. Contact us today.