Green Bay: (920) 826-5901
Marinette: (920) 639-5609
Marquette: (920) 393-3088
Abrams: (920) 826-5901

From Concept to Creation: An Inside Look at Our Website Design Strategy


Bill and Joan Koehne talk about website design at Green Bay Chamber meeting

At Packerland Websites, we believe that building a website should be easy and low-stress. Since opening in 2011, Packerland Websites has fine-tuned its website design strategy to streamline the process. Clients appreciate how easy it is to provide input and direction and then sit back and watch their website come to life. Here’s a glimpse into our website design process. Our collegiately trained developers implement this process in every website we build.

Utilizing a Checklist to Guide Design

Website design begins with the client completing a checklist of key elements to include in the design. Clients have an opportunity to describe features, colors and styles they want for their new website. They upload basic website elements, like photos and logos, to the checklist document. Additionally, they provide contact information, a Call to Action, domain name, and keywords they want incorporated into the text. They define the audience they want to reach and goals they want to accomplish. For example, they may want to add a new feature or functionality to a new website. Or they simply may want to update the design, fonts, and colors to appeal to their audience. The checklist acts as a guide to our content writer and team of developers, so they can create a website that accomplishes the client’s goals.

Incorporating Brand & Optimal User Experience

The Packerland Websites team creates the functionality, look, and “feel” that meet the client’s objectives. The team incorporates clients’ brand image and messaging, maintaining clients’ graphic standards and guidelines. In addition, the developers determine the best user experience, designing a website to be engaging, informative, and intuitive. Packerland Websites develops websites on a live URL, hidden from search engines. Thus, clients can view, track progress, and add direction during website development.

Launching the New Website & Training Editors

Lastly, Packerland Websites launches the website and facilitates the cutover from the current website to the new website. The team provides one-on-one training, so website editors are comfortable updating and maintaining their much-improved, new website.

A Partnership for Efficient Website Development

The efficient development of a website requires an ongoing partnership between Packerland Websites and our clients. Together, we set milestones, goals, and objectives needed to achieve a successful outcome. View our Portfolio of website design samples, and contact us to get started on yours.

Green Bay

2140 Velp Ave. Suite 101
Green Bay, WI 54303

Phone: (920) 826-5901

Abrams

5406 Mary Ct
Abrams, WI 54101

Phone: (920) 826-5601

Marinette

844 Pierce Ave. Suite 101
Marinette, WI 54143

Phone: (920) 639-5609

Marquette

101 W Washington Ave. Suite 8
Marquette, MI 49855

Phone: (920) 393-3088

Conference Room 1 Conference Room 2 Conference Room 3
Conference Room 4 Conference Room 5 Conference Room 6

© 2024 Packerland Websites. (Privacy Policy | Terms of Site & Services Use | Non-Discrimination Policy | Accessibility Policies )