Wouldn’t it be cool to be able to email someone or everyone on your email list your website right to their door? Now you can. By using Constant Contact, you can actually customize your email to look and behave similar to your website.
Ask yourself, why do you have an email campaign? And how do you work it? Obviously it is an information delivery system. It is also a way to brand yourself, gain point-of-mind awareness and direct traffic towards taking action.
The basic way it works is to Entertain, Educate and Engage. They are the three big E’s. If you make something pleasant and enjoyable to read, people will want it. If not, it only takes a couple seconds to select delete or hit the back bar.
By the end of this week, I will email out a sample of exactly what I am talking about. It is a newsletter that mimics my site. I not only has the look and feel, but functions as the website while at the same time presenting itself as a newsletter that is both entertaining and educating.
If you would like to see one first, click the “sign up for our Email Newsletter” and I’ll send you a sample to check out. What do you have to lose and what do you have to gain?